The pretty seaside city you’ve never heard named Europe’s best hidden gem


The picturesque city of Batumi, nestled along the Black Sea coast in Georgia, has been declared Europe’s Best Hidden Gem by the prestigious European Best Destinations website. Despite being a relatively lesser-known destination on the international travel map, Batumi has charmed its way into the hearts of discerning travellers with its unique blend of history, nature, and vibrant culture.

Known as the capital of the Adjara region, Georgia, Batumi boasts a distinctive charm that sets it apart from other European destinations. European Best Destinations website, in its announcement, described Batumi as a year-round destination, offering a plethora of activities to cater to various interests.

“We love strolling through the historic streets of Batumi’s old city centre, hiking, biking, or canyoning in the nearby Adjara mountains, strolling through one of the most beautiful botanical gardens in Europe, lazing around on Batumi beach, or being pampered in a wellness hotel facing the sea,” the website noted.

The city’s historic old town, with its cobblestone streets and charming architecture, provides a glimpse into Batumi’s rich past. Visitors can immerse themselves in the city’s history as they wander through the narrow alleys, discovering hidden gems at every turn.

For nature enthusiasts, the Adjara mountains surrounding Batumi offer a playground for outdoor activities. Hiking trails, biking routes, and canyoning adventures provide thrilling experiences, allowing visitors to connect with the region’s stunning natural beauty.

One of the standout features of Batumi is its Botanical Garden, hailed as one of the most beautiful in Europe. The garden, spread over 108 hectares, showcases a diverse collection of plants and landscapes, making it a haven for botany enthusiasts and a serene retreat for those seeking a peaceful escape.

Batumi’s beach, lining the Black Sea coast, offers a perfect setting for relaxation. With its pebbled shores and breathtaking sea views, the beach invites visitors to unwind and soak up the sun, creating memorable moments against the backdrop of the shimmering water.

Adding to the allure of Batumi is its array of wellness hotels facing the sea, providing a luxurious and rejuvenating experience. The city’s commitment to hospitality ensures that visitors not only explore its attractions but also indulge in comfort and relaxation during their stay.

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