Prince Harry’s book has been spotted as advertised for half-price, despite it still being six days before its official release, in a WHSmith store opposite Windsor Castle.
The 416-page book, which will be translated into 16 languages, is due to be released on January 10, having just missed out on the lucrative Christmas market.
An audiobook, which will read by Harry, will also be released the same day.
The memoir has previously been described by Penguin Random House, the publishing house in charge of the release, as “intimate and heartfelt”.
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