Eric Schiffer, the head of a leading crisis management firm in Hollywood, said: “It’s clearly time for a relaunch of Brand Sussex.
“And Meghan’s solo appearance speaks volumes about the direction they are headed.”
Rather than focusing on more projects with Harry, Meghan could be hoping to regain public favour by reviving her career as an actress.
At the Power of Women gala, she said she’s “thrilled” to be back in entertainment, and hinted she’s on the verge of announcing new projects.
“The past year hasn’t been great for them,” Schiffer told the Daily Mail.
“It doesn’t matter to studio executives if you are a duchess or a doorman, it’s about the bottom line, and [their production company] Archewell needs a hit badly.”
Schiffer claims the Sussexes have “squandered” any goodwill they had when they first moved to Hollywood, but Meghan demonstrated a “can-do attitude” when she hit the carpet last week.
“Professionally, she seems to be ditching Harry and going it alone,” he added.
Unfortunately, many in Hollywood already think the power couple have run out of ideas beyond bad-mouthing the Royal Family; Meghan’s rumoured Suits return could be a last resort to win back her fans.
“The truth is that a lot of people think the couple have blown it,” a Hollywood exec told the publication.
“In Hollywood, Harry is viewed as someone stuck in the past and consumed by grudges.
“Meghan is still able to get a lot of attention but the challenge for her now is about translating that attention into cold, hard cash.
“It is very telling that the only big success they’ve had is when they trash Harry’s family, like they did in the Oprah interview, the Netflix series and Harry’s book.
“When they came to LA there was a lot of excitement, but now the feeling is, what do they have left to sell?”
